Anna RátkaiinUX CollectiveE-commerce personalization: helping users or exploiting their personal data?Deep diving into the promises, potentials and problems of personalized e-commerce experiences12 min read·Apr 22, 2024--2--2
Anna RátkaiinUX CollectiveWhat could possibly drive positive change in the tech industry?7 reasons why companies are willing to rethink their unsustainable, unethical, and wasteful products. Spoiler alert: you have a say in all…11 min read·Nov 20, 2023--4--4
Anna RátkaiinUX CollectiveThe negative impact of persuasive designWhy the discussion around the detrimental impact on the user and the environment is non-existent.7 min read·Oct 10, 2023--8--8
Anna RátkaiinUX CollectiveA vital topic to discuss: sustainability in and through digital designBecause there is only Planet A and designers can do so much more to save it8 min read·Jan 21, 2022----
Anna RátkaiinimpactologyWhy do we have millions of tonnes of electronic waste, and what can we do about it?By now it is no secret that we are trashing our planet. By trashing I mean buying so much stuff we don’t know what to do with them, so we…7 min read·Jan 4, 2022----
Anna RátkaiinimpactologyWhy is it so hard to stop shopping? — Part3: Materialistic gift giving cultureGift giving is an integral part of our culture. We have many occasions to splurge on our loved ones, birthdays, weddings, diplomas…8 min read·Dec 9, 2021--10--10
Anna RátkaiinimpactologyEverything that is wrong with Black Friday and some rays of hopeOnce upon a time, Black Friday was a single day dedicated to excessive consumption that marked the beginning of the holiday shopping…8 min read·Nov 24, 2021----
Anna RátkaiinimpactologyWhy is it so hard to stop shopping — Part2: Shopping as a civic dutyThe appeal of neoliberal capitalism is that any company is allowed to fight for the consumer’s attention and dollars. As a result…3 min read·Nov 9, 2021----
Anna RátkaiinimpactologyWhy is it so hard to stop shopping? — Part 1: MarketingAccording to studies, we have closets full of clothes but 12–50% of them lie unused, and just in Sweden 2 million functional mobile phones…8 min read·Oct 12, 2021--1--1
Anna RátkaiinimpactologyNeeds, wants, and excessive consumptionI have been fascinated seeing my dad’s guitar collection growing from zero to six in the past few years. Six guitars are possibly…6 min read·Sep 22, 2021----